Viroqua Farmers Market

Viroqua Farmers Market | Local Food & Artisans in Downtown Viroqua

The Viroqua Farmers Market is held every Saturday from May through October, 8:00 a.m. to 12:30 p.m., at 220 S. Main Street in the Western Technical College parking lot in downtown Viroqua, Wisconsin.

As a leading farmers market in Viroqua, the Viroqua Farmers Market connects residents and visitors with local farmers, Amish artisans, food producers, and makers from across the Driftless region. More than a shopping destination, the market is a weekly community gathering that supports local agriculture, small businesses, and sustainable food systems.

Fresh, Local Produce in Viroqua

The Viroqua Farmers Market features fresh, seasonal, and locally grown produce, often harvested just hours before market opens. Customers can shop directly from farmers and growers offering:

Fresh fruits and vegetables

Organic produce

Herbs, flowers, and plants

Baked goods and breads

Local cheeses

Honey and maple syrup

Jams, preserves, and pickles

Handmade arts and crafts

By buying at the Viroqua Farmers Market, shoppers support local farms, strengthen the local economy, and enjoy high-quality food grown in the Driftless region.

SNAP, WIC & Senior Benefits Accepted

The Viroqua Farmers Market is committed to food access and community health. Many vendors accept:

SNAP (FoodShare)

WIC

Senior Farmers Market Nutrition Program benefits

Using SNAP or WIC at the Viroqua Farmers Market is simple, making fresh, local produce in Viroqua accessible to all.

Become a Vendor at the Viroqua Farmers Market

Are you a farmer, grower, baker, or artisan interested in selling at the Viroqua Farmers Market? We welcome vendors who produce locally grown food, handmade goods, and farm-based products in the Driftless region.

View the Vendor Application and Vendor Guidelines below to get started:

2026 Vendor Guidelines

Seasonal & Daily Vendor Application

Kids & Non-Profit Vendor Application

Join the Viroqua Farmers Market and be part of one of the most vibrant farmers markets in Wisconsin.